《高职高专项目实操规划教材:外贸英语口语》以外贸实际工作流程为线索进行合并重组,共分成贸易准备、业务流程、外贸营销和贸易谈判四个模块,涵盖了建立贸易关系、商务约会与安排、商务谈判等各个外贸活动环节。各个模块之间的情景对话按外贸工作流程有机地衔接在一起,让读者有身临其境之感,能亲身体验将来实际工作中可能遇到的各种场景。
Part 1 Trade Preparation
Chapter 1 Establishing Business Relations
Chapter 2 On Agenda
Chapter 3 Receiving Clients
Chapter 4 Company Visit
Part 2 Foreign Trade Procedures
Chapter 5 Price Bargaining
Chapter 6 Commission
Chapter 7 Terms of Payment
Chapter 8 Packing and Shipment
Chapter 9 Inspection and Insurance
Chapter 10 Conclusion of Business
Chapter 11 Claims and Settlement
Part 3 Trade Marketing
Chapter 12 Product Promotion
Chapter 13 Online Marketing
Part 4 Business Negotiations
Chapter 14 Trade Negotiation
Chapter 15 Negotiation on Agency
附录1 出口合同
附录2 Sole Agency Agreement
附录3 外贸常用缩略语
参考文献